Richard Fertig
Richard Fertig
  • 580
  • 5 469 643
2024 Hospitality Hot Takes, Biggest Mistakes, & Advice
How do we increase revenue and save money at the same time? How do we delight our guests so they come back? Hear Richard's thoughts and more in today's video.
⚡️Join our Facebook Community with over 50,000 members ➡︎ geni.us/WAM4oi
⭐️ Check out our FREE Newsletter:geni.us/qWm00AD
=============================
Connect with us!
=============================
X/Twitter ➡︎ x.com/imrichardfertig
TikTok ➡︎ tiktok.com/@imrichardfertig
IG ➡︎ imrichardfertig
=============================
⏰ Timecodes ⏰
0:00 - 0:09 | Intro
0:09 - 3:20 | Increasing Revenue
3:20 - 5:36 | Revenue is Byproduct of Delight
5:36 - 6:14 | Which Hosting Platforms to Use
6:14 - 7:41 | Biggest Mistake Hosts & Hotels Make
7:41 - 9:12 | Service Standards Getting Worse
===========================
RESOURCES
===========================
⚡️FREE NEWSLETTER: Join our newsletter to learn more about hosting ➡︎ geni.us/qWm00AD
⚡️Ready to Save on Taxes?: geni.us/291Nz
⚡️1-on-1 CONSULTATION: With Richard ➡︎ geni.us/7U348g
⚡️INVEST: Participate in Stomp Capital Fund ➡︎ geni.us/0Uln
===========================
START YOUR AIRBNB
===========================
⚡️LAUNCH YOUR AIRBNB: Launch your Short-Term Rental ➡︎ geni.us/QDDPrR
⚡️AIRBNB GUIDEBOOK ➡︎ geni.us/fbpB7xb
⚡️FUNDING FOR YOUR NEXT STR ➡︎ geni.us/hOaF62Y
===========================
#stompcapital #richardfertig #hospitality
Our mission at Stomp Capital is to produce the Next Generation of Hospitality by being proactive hosts and offering unique, boutique experiences that delight.
Learn more at: StompCapital.com
Переглядів: 492

Відео

Why We're Moving from STR to Hotels & Lessons Learned
Переглядів 1,9 тис.2 місяці тому
Why have we continued to move away from STRs to Commercial Properties? And should you do the same? ⚡️Join our Facebook Community with over 50,000 members ➡︎ geni.us/WAM4oi ⭐️ Check out our FREE Newsletter:geni.us/qWm00AD Connect with us! X/Twitter ➡︎ x.com/imrichardfertig TikTok ➡︎ tiktok.com/@imrichardfertig IG ➡︎ imrichardfertig ⏰ Timecodes ⏰ 0:00 - 2:26 | Why Switch to Commerci...
Best Hospitality Advice to Grow Your Business
Переглядів 5662 місяці тому
Timecodes Below! A Hospitality Pro running over $75M in properties discusses where hospitality is headed, customized approaches vs. procedures, 'must add' amenities and services, and so much more in this rapid-fire video. ⚡️Join our STR Facebook Community with over 50,000 members ➡︎ geni.us/WAM4oi ⭐️ Check out our FREE Newsletter ➡︎ geni.us/qWm00AD Connect with us! X/Twitter ➡︎ x.com/imrichardf...
Reviewing a Billionaire’s Vacation Home
Переглядів 6492 місяці тому
After staying at the Invisible House in Joshua Tree, we moved the team to Palm Springs to stay at a $5.2M villa once owned by Roy Disney. Follow us as we give our thoughts and honest review from both a guest's and a host's perspective. ⚡️Join our Facebook Community with over 50,000 members ➡︎ geni.us/WAM4oi ⭐️ Check out our FREE Newsletter:geni.us/qWm00AD Connect with us! X/Twitter ➡︎ x.com/imr...
What's it like to Stay at the Famous INVISIBLE HOUSE?
Переглядів 6492 місяці тому
What's it like to Stay at the Famous INVISIBLE HOUSE?
Best Property Investing Insights from Ex-Blackstone Pro | Part 1
Переглядів 7142 місяці тому
Best Property Investing Insights from Ex-Blackstone Pro | Part 1
#1 Hotel in Palm Springs | Our Honest Feedback
Переглядів 1 тис.2 місяці тому
#1 Hotel in Palm Springs | Our Honest Feedback
HUGE Updates! Jonathan Adler, Rita Arnaus, & more!
Переглядів 4092 місяці тому
HUGE Updates! Jonathan Adler, Rita Arnaus, & more!
Top 3 Hospitality Mistakes Everyone is Making in 2024
Переглядів 9802 місяці тому
Top 3 Hospitality Mistakes Everyone is Making in 2024
How to Increase Revenue through Delight
Переглядів 5782 місяці тому
How to Increase Revenue through Delight
Pro Investor Reveals Best Tips for STRs & Hotel Startups
Переглядів 5613 місяці тому
Pro Investor Reveals Best Tips for STRs & Hotel Startups
How to Blow Your Guests' Minds in 2024 | STRs & Hotels
Переглядів 7553 місяці тому
How to Blow Your Guests' Minds in 2024 | STRs & Hotels
This is What Makes World-Class Hospitality so Special
Переглядів 4993 місяці тому
This is What Makes World-Class Hospitality so Special
How to Delight Guests Without Spending Too Much
Переглядів 5323 місяці тому
How to Delight Guests Without Spending Too Much
How the Best Hotels Build Unforgettable Experiences
Переглядів 8573 місяці тому
How the Best Hotels Build Unforgettable Experiences
STRs Need to Radically Change the Guest Experience
Переглядів 6893 місяці тому
STRs Need to Radically Change the Guest Experience
All STRs Need to Embrace Sustainability & Community
Переглядів 5933 місяці тому
All STRs Need to Embrace Sustainability & Community
#1 Hotel in the World - Our Review and Honest Thoughts
Переглядів 7873 місяці тому
#1 Hotel in the World - Our Review and Honest Thoughts
How You Can Destroy Hospitality Norms to Delight Guests
Переглядів 8974 місяці тому
How You Can Destroy Hospitality Norms to Delight Guests
The Future of STRU University & The Hospitality World
Переглядів 1,5 тис.4 місяці тому
The Future of STRU University & The Hospitality World
STR hosts: How to succeed in 2022
Переглядів 7 тис.Рік тому
STR hosts: How to succeed in 2022
2022 Mid Year update: What worked in past won’t work in future
Переглядів 4,7 тис.Рік тому
2022 Mid Year update: What worked in past won’t work in future
Airbnb hosts: What makes STR investing unique
Переглядів 4 тис.2 роки тому
Airbnb hosts: What makes STR investing unique
Airbnb Hosts: Do these 5 things in 2022
Переглядів 10 тис.2 роки тому
Airbnb Hosts: Do these 5 things in 2022
Do NOT make these (common) mistakes in 2022
Переглядів 11 тис.2 роки тому
Do NOT make these (common) mistakes in 2022
Why the STR asset class is mispriced.
Переглядів 3,8 тис.2 роки тому
Why the STR asset class is mispriced.
STR investors: The Institutional $ is here NOW!
Переглядів 2,5 тис.2 роки тому
STR investors: The Institutional $ is here NOW!
Airbnb: 6 Must haves to crush your Airbnb in 2022
Переглядів 29 тис.2 роки тому
Airbnb: 6 Must haves to crush your Airbnb in 2022
My top 7 predictions for Airbnb in 2022
Переглядів 38 тис.2 роки тому
My top 7 predictions for Airbnb in 2022
How I live in Airbnb's Like Brian Chesky (Airbnb CEO)
Переглядів 2,7 тис.2 роки тому
How I live in Airbnb's Like Brian Chesky (Airbnb CEO)

КОМЕНТАРІ

  • @truthmatters1957
    @truthmatters1957 2 години тому

    For the price, those are huge misses! I would expect the coffee brought to my room! I'll keep taking my business to the smaller boutique hotels where customer service is paramount!

  • @Tubalicious1234
    @Tubalicious1234 11 днів тому

    Thank you so much for this review. I used to go here but I feel the management group has become entitled and is living off reputation. I’ll continue to go to the Rowan instead which, obviously isn’t the same, but coupled with the location is a far more logical choice. The Parker no longer gets it should be about park, toss keys to the valet and enter Valhalla for a few days.

  • @lamisjaleel2726
    @lamisjaleel2726 12 днів тому

    I did not receive my money from airbnb until this date? ? ? Since one month ago

  • @carolsmalltherealtor3191
    @carolsmalltherealtor3191 15 днів тому

    they owe me as well

  • @soundhead6971
    @soundhead6971 20 днів тому

    Also ,your not the geezer from Sparks ,are you?

  • @soundhead6971
    @soundhead6971 20 днів тому

    NO!

  • @digital_mixtape
    @digital_mixtape 27 днів тому

    I understand the concept behind this, but not only are you cutting off clients (and potential returning clients) but you are affecting the majority of up & coming creatives. I understand having boundaries, like no smoking/etc, and yes a gut feeling can prevent certain unwanted guests, but having this be the general standard seems to affect not only the creatives, but also the would-be hosts. Of coarse in no way am I condoning those who don’t respect another’s home. I also would understand this method for popular homes that are consistently booked. Idk if it’s make sense, but maybe for those occasions raise the returnable damage fee in case of issues.

  • @marylouloya4609
    @marylouloya4609 Місяць тому

    I don’t think her website is working.

  • @freshprogressbeauty
    @freshprogressbeauty Місяць тому

    So helpful

  • @umerafzal5813
    @umerafzal5813 Місяць тому

    I can get any bad review removed for anyone, let me know if anyone is interested.

    • @Metermaid1967
      @Metermaid1967 6 днів тому

      How?

    • @umerafzal5813
      @umerafzal5813 5 днів тому

      @@Metermaid1967 I'd like to explain the whole process, can you tell me where I can reach you?

  • @user-wj1jl9wm4c
    @user-wj1jl9wm4c Місяць тому

    What if the neighbour's goal is to not have an airbnb next to their house?🤔

  • @LV_TK
    @LV_TK Місяць тому

    Love the topic and knowledge share. More videos like this!

  • @SarahVillamizar
    @SarahVillamizar Місяць тому

    No link? Would love to try these!

  • @boneandjointindonesia
    @boneandjointindonesia Місяць тому

    Run from AirBnB. They start to play around your payouts. I have had several missing payments! They just keep lying and ignoring you! Horrible! AirBnB is now a horror story.

  • @remoko901
    @remoko901 Місяць тому

    Focusing on a key customer type makes great sense. Is there a risk of alienating other potential customers? Or do we just ignore them and keep focus?

  • @mrjolly69
    @mrjolly69 Місяць тому

    Very helpful thank you 🤩

  • @edemhonou8387
    @edemhonou8387 Місяць тому

    Instructive

  • @edemhonou8387
    @edemhonou8387 Місяць тому

    Good trading

  • @remoko901
    @remoko901 Місяць тому

    This was very insightful! I have one successful STR and now have 5 wooded empty lots under contract. This is in Virginia with the goal to custom build 5 cabins close to each other but with shared hotel-like amenities. The zoning just allowed short-term rentals by right for our lots. Financing is going to be interesting as these are 600sf high-end single family dwellings (1-2br) without any comps at our high cost per square foot. Would you have any advice for financing these properties? I’m thinking a private money construction loan as the least constraining yet expensive option. And do you refinance them altogether or individually? I’m just not sure. Thank you for sharing your insights, Richard. Wishing you much continued success!

  • @westmaui
    @westmaui Місяць тому

    Many STRs are located in commercial zone so it’s possible to have the cake and eat it too

  • @sherristeiner7056
    @sherristeiner7056 Місяць тому

    We only have one STR and 4 LTR's. we like to keep it simple and manageable. Hotels are not for us. If and when, the STR sales decrease, we'll just make the STR. an LTR. LTR's in our area (Wayne/Holmes County, OH) are hard to find and expensive for the quiet rural settings we enjoy.

  • @marcohackenjos8870
    @marcohackenjos8870 Місяць тому

    Hello, I can totally relate to this trend as you are getting from professional individual to an actual business. Looking in the future not 1-2 years but 10-20 years in terms of lease contracts or structure quality was a learning for me. Also as operating in Germany, Europe i would say in terms of regulation we are abt. 2-3 years past the US and more and more people start realizing what a huge impact commercial zones have. For me the biggest difficulty is scaling up and find investors to build up bigger units. Wish all the best ❤

    • @imrichardfertig
      @imrichardfertig Місяць тому

      Thanks! Yes, investing should be a *FORWARD* looking endeavor and unfortunately, too many people look at past results (I.e. historicals, 'comps') or what is working right now and make significant investments on something that may not work in the future. Good luck to you too my friend.

  • @kiya467
    @kiya467 2 місяці тому

    Great Erika and Richard! I'm moving into the resort space from Airbnb so this type of content is helpful.🎉

  • @fpm8338
    @fpm8338 2 місяці тому

    Good luck in your endeavors Richard! I’m rooting for you.

  • @chrisallen1214
    @chrisallen1214 2 місяці тому

    For years I've wanted to do a small hotel on the beach. There are so many run down motels that could have amazing potential. You did a video a couple years ago about renovating a hotel near Edgecamp that I loved.

    • @imrichardfertig
      @imrichardfertig 2 місяці тому

      Thanks Chris. The best opportunities are often the most misunderstood. Too many people are stuck in one gear or one lane and miss the growth opp because they are focused too narrow.

  • @zalsavas1279
    @zalsavas1279 2 місяці тому

    I like what you are doing! I can see how this could be a fun learning project when your other income streams have you in a comfortable position. I’m guessing you just roll with it when unexpected costs arise due to the learning curve. It would be great if you could give us a breakdown on costs after your finished. Something like what was your cost per sq foot to build excluding the cost of the land. If you can share your rental projections as well, that would be awesome. Thanks for sharing!

    • @imrichardfertig
      @imrichardfertig 2 місяці тому

      Thanks! Yes, some of these expenses were surprises, others were planned but due to inflation the actual costs were higher than anticipated. That said, we are fortunate to have a great group of LPs who see, embrace, and understand the vision and opportunity.

  • @carloscastanon7892
    @carloscastanon7892 2 місяці тому

    What happened to STR 3.0 and that promising new asset class ??

    • @imrichardfertig
      @imrichardfertig 2 місяці тому

      nothing! we currently operate STR 3.0 in our traditional STR and also offer similar bespoke amenities for our future hotel guests. We just do it in a different format w different zoning. But, I firmly continue to believe you *must* differentiate yourself from the massive competition in the STR space that is now competing on price. And, many homes are being listed for sale which is also (possibly) going to drive down values of STR homes. Good luck!

  • @myaustrianexperience8732
    @myaustrianexperience8732 2 місяці тому

    I’m interested in buying multifamily unit to operate as str. Are they different than motels/hotels regarding regulations that you’ve talked about in this video?

    • @imrichardfertig
      @imrichardfertig 2 місяці тому

      Perhaps - depends on the zoning. Some MF disallow short term stays and vice versa. It is location dependent. Do your homework. Good luck!

  • @kevincleary1104
    @kevincleary1104 2 місяці тому

    Very interesting. Part of my motivation to switch from STR to Motel/Hotel was regulation. The life safety and ADA compliance was a huge PIA.

  • @gabz91110
    @gabz91110 2 місяці тому

    I am also considering transitioning from str to hotels. I am curious on how you finance those projects. Also how do you value them to set a manageable buying price. Since transactions are extremely rare in my area its hard to find comparable or anything else I could use to assess value. And since not a lot of people invest in hotels there is not a lot a content on negotiating seller financing / negotiating price, how to finance, how to refinance after improving the units, what is a good Debt-service coverage ratio, what is a good Gross income multiplier.

    • @imrichardfertig
      @imrichardfertig 2 місяці тому

      Sounds like a wonderful opportunity. Too many seek "comparables" (I.e. 'comps') to gain comfort and safety. I view it differently - I see 'comps' = competition. If everyone and their mother can model the comps, how much juice is left to squeeze? However, if you can find a situation like you describe above, with practically zero competition, you can drive massive success. Negotiation is an art and a skill you must master. It takes time and practice. Get started amigo. Good luck!

  • @BuckBreaker
    @BuckBreaker 2 місяці тому

    Richard, I love you. Your content got me into the STR market. Renting out the downstairs of my home has made me a few thousand bucks every year for the past 5 years. However, I feel your original audience cannot relate to any of your new content. I wish you all the best, but none of your original audience gains anything of value from your current content. Go with God.

    • @imrichardfertig
      @imrichardfertig 2 місяці тому

      Hey Robert. Thanks for the love! and the feedback. Sorry, you feel that way bc I *always* think it is worthwhile to think differently and bigger - even if you can't use many of the ideas at the moment. But, if you are solely focused on what is working right now, you may be missing a huge opportunity in the future. Speaking personally, I am where I am today by being curious, thinking outside the box, and learning from people far more successful than me in different endeavors. I bet there are tons of tiny ideas, suggestions, hospitality trends / approaches you could implement into your business to drive ADR and occupancy from my content. However, totally respect if you want to stay in the STR tips and tricks lane - there are literally dozens of other channels focused on that. I am INTENTIONALLY pushing everyone (who cares to participate) FORWARD. Growth & abundance are a mindset and a superpower. "Model the Masters" and "Success leaves clues". Thanks again and wish you all the best in your current endeavors.

  • @georgewollner-wi7ih
    @georgewollner-wi7ih 2 місяці тому

    Are you selling off your str properties?

    • @imrichardfertig
      @imrichardfertig 2 місяці тому

      TBH, we never really had too many traditional STR (in fact, one of them is 14 bedrooms, 12000 sq feet so almost the same size as our Pamlico Station hotel we are opening this summer). We operate 3 single family homes / villas as STR 3.0 (lodging + bespoke amenities) and are not selling them at the moment. I've been focused on the scale in hotels / motels for a couple of years now and will continue to do both. Thanks!

  • @acelarson1872
    @acelarson1872 2 місяці тому

    You won't have those issues staying at Auga Caliente Rancho Mirage. Amazing huge rooms, coffee maker every room, coffee shop right off the elevators, Valet, and huge Casino and great restaurants great pool.

  • @rmw090
    @rmw090 2 місяці тому

    I certainly focused on the revenue first and then the delight. I grew to 7 airbnbs via rental arbitrage and sacrificed poor customer experiences by renting apartments in bad areas but with low rent. I’m currently selling my portfolio then I’m going to revamp my str business going forward with keeping delight at the forefront!

  • @marathon_pro
    @marathon_pro 2 місяці тому

    Is that actually where TIPS came from? “To Insure Proper Service”? I don’t believe that but also, could be convinced lol

  • @13andit6
    @13andit6 2 місяці тому

    Dont forgot to mention the degrading of service workers, abuse of service workers, and stuff like that. People arent very kind to low level employees espcially older folk who sometimes have a real big chip on theie shoulder.

  • @dirtcoffeethethird9490
    @dirtcoffeethethird9490 2 місяці тому

    Thanks for sharing this advice Richard, it's insightful to hear your perspective 🤙🏻

  • @KathrynLanger
    @KathrynLanger 2 місяці тому

    Thank you so much for taking the time to create these videos. Amazing content as always ... And DEFINITELY want more of Erika!!

  • @Letsgardentogather
    @Letsgardentogather 2 місяці тому

    Thanks Richard and Ericka! Always enjoy the videos! And Ericka.... I'm still waiting on some wedding deets!!! Lol! I know it's gonna be awesome.

  • @nycotter3576
    @nycotter3576 2 місяці тому

    Erika is the best. Smart and adorable- the rarest and best combo

  • @AishuB14
    @AishuB14 2 місяці тому

    Mastercard is crying right now, and firing the marketing team

  • @bryanreilly4117
    @bryanreilly4117 2 місяці тому

    He just described disney

    • @MindControlledSheepie
      @MindControlledSheepie 2 місяці тому

      Disney is somewhat successful...maybe he's onto something. nice comment

  • @HostDispute
    @HostDispute 2 місяці тому

    Frustrated by negative retaliatory reviews on Airbnb? Let HostDispute handle it! We specialize in removing unfair reviews, saving you time and preserving your online reputation.

  • @MrSuphster
    @MrSuphster 2 місяці тому

    More content like this Rich!

  • @skoopqueen
    @skoopqueen 2 місяці тому

    Investing in Airbnb properties has been a lucrative venture for me. It's like having your own mini-hotel empire that generates passive income month after month. By carefully selecting the right locations and providing top-notch hospitality, my Airbnb investments have consistently outperformed traditional real estate. I wasn't financially free until my 40s, and I'm still in my 40s. I've got 3 Airbnb's already, earn on a monthly basis through passive income, and achieved 3 out of 5 goals. Investing was the decision I made.

    • @Alexedmartin
      @Alexedmartin 2 місяці тому

      Any investment tip? I would love to know how you made it this far

    • @skoopqueen
      @skoopqueen 2 місяці тому

      I wholeheartedly recommend Regina Louise Collaro, a top-tier financial advisor based in the US. In collaboration with an international organization, Regina has been essential in managing my financial plans. Her strategic guidance has supported my goals from funding education to planning for retirement. Selecting the right financial consultant has positively influenced my financial journey. I'm truly grateful for the growth and achievements I've realized through Regina's expert advice and steadfast support

    • @Alexedmartin.
      @Alexedmartin. 2 місяці тому

      I value your recommendation. It's challenging to locate a trustworthy person. I could really use your investment advisor after seeing how much money you've made through investing. If you don't mind revealing her information, that is.

    • @skoopqueen.
      @skoopqueen. 2 місяці тому

      you can easily find her information by doing a quick search. Feel free to reach out to her directly with any questions you may have.

    • @sonlee8066
      @sonlee8066 2 місяці тому

      This is a shocker seeing Regina Louise Collaro is being mentioned here. I always had mixed feelings about hiring a lnvestment advisor. For the record, I started working with Regina in 2019, and she manages about 70% of my lnvestments, while I manage the other 30%. My philosophy is that I care more about my own money than anyone else, but she made me accept that they have wealth of information on current conditions and future trends

  • @youthspent
    @youthspent 2 місяці тому

    We are not neighbors, this guy is a sleezeball. Turning my neighborhood into a hotel is crap. So now we have neighborhoods with empty houses all week and strangers coming in and out. Trash cans sit at the curb 7 days a week because no one puts them back. Cars park in front of my house. We have street parking, but people only use the lot in front of their house when they have an event they talk to each other. Now on a Saturday my neighborhood is a party spot. Kill air bnb

  • @bocapete88
    @bocapete88 2 місяці тому

    Tho I agree with many of these 'disasters' I didn't see any Solutions . I ALWAYS read potential guest's reviews prior to accepting booking. If I have ANY concerns I send a message going over all House Rules and ask them to please read and confirm receipt. Once they reply I'll accept.

  • @P.e.m.a.
    @P.e.m.a. 2 місяці тому

    A lot can happen in 30 years. Its why phone contracts are a thing of the past. 😂

  • @jakecrawford2367
    @jakecrawford2367 2 місяці тому

    thank you so much for making these videos!! I've sold $200M+ of real estate, this is the highest level real estate video I've seen

  • @NNENE
    @NNENE 2 місяці тому

    I am loving you are back. The holistic approach you have is truly helpful and important